Stimulus Control and Eye-Tracking

Eye-tracking technology is widely applied in various fields and scientific disciplines. The development and refinement of eye-tracking technology gives access to less invasive, highly accurate and precise measurements of eye movements. Contemporary eye-trackers allows the assessment of eye movements across many experimental settings, which earlier where confined to laboratory settings. Despite the fact that the study of eye movements has a long history, there has not been a systematic use of eye-tracking within behavior analysis. It is predominantly in research on stimulus control, attending, and complex behavior that eye-tracking has been utilized. For instance, with eye-tracking the concept of the observing response is expanded to include eye movements, which result in the concept of ocular observing response. Thereby, eye-tracking makes it possible for additional analysis that contributes to the understating of stimulus control relations.